The study of Brand Relationship Quality in occasional negative events- A case of PXmart fan page

碩士 === 國立成功大學 === 企業管理學系 === 105

Bibliographic Details
Main Authors: Nien-ChenChung, 鍾念蓁
Other Authors: Yao-Chuan Tsai
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/v58c3x