Fairness-aware Monetary Discount Strategies for Real-Time Promotion Campaign

碩士 === 國立成功大學 === 資訊工程學系 === 105 === The effectiveness of monetary promotions has been well reported in the literature to affect shopping decisions for products in real life experience [1]. Nowadays, e-commerce retailers are facing more fierce competition on price promotion in that consumers can eas...

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Bibliographic Details
Main Authors: Chi-HsuanHuang, 黃啟軒
Other Authors: Kun-Ta Chuang
Format: Others
Language:en_US
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/j2a9c4