The Impact of the Service Quality and the Experience Marketing on Repurchase Intention in Five-Star Resort Hotel
博士 === 國立暨南國際大學 === 國際企業學系 === 105 === The national income is largely enhanced with the development of social economy in Taiwan; people therefore increase the disposable travel budget. In face of the boom and fierce competition of resort hotels in Taiwan, the businesses intend to cultivate long-term...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/b5n69u |