Using 8-Cross Model to Analyze Apple’s Business Models in Steve Jobs and Tim Cook Periods and Its Future Development
碩士 === 國立中央大學 === 會計研究所 === 105 === Apple in May 2017 market capitalization exceeded $ 800 billion, becoming the world's highest market value of the company, Steve Jobs returned to Apple in 1997 starting to carry out a series of reforms, and launched a lot of breakthrough products, Tim Cook too...
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Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/qxhm2j |