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碩士 === 國立中央大學 === 資訊管理學系 === 105 === Online reviews are common and important consumer feedback that will affect consumers' intentions of buying. For manufacturers, online reviews can help manufacturers find the advantages and disadvantages of a product or service and even compare it with other...

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Bibliographic Details
Main Authors: Su-Ching Mai, 麥素卿
Other Authors: 林熙禎
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/farwj3