The Effect of Relationship Benefits and Relationship Quality on Customers’ Repurchasing Behavior an Example for the Renewal Rate of a Property and Casualty Insurance Company

碩士 === 國立彰化師範大學 === 企業管理學系 國際企業經營管理(IMBA) === 105 === After the product insurance industry implemented insurance premium deregulation, it abandoned the price competition of homogeneous products and took on a more intense competition of the free market. Therefore each product insurance company is fac...

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Bibliographic Details
Main Authors: Lin,Tzu-Ching, 林子晴
Other Authors: Yieh,Kaili
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/65c73v