The impacts of social support and trust on purchase intention in social commerce
碩士 === 國立彰化師範大學 === 資訊管理學系所 === 105 === With the rapid development of internet, consumer buying behavior has shifted to Internet purchasing, creating an e-commerce boom. E-commerce, combined with social media and social network sites, has become a new business community: social commerce. The emergen...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/ann9xt |