A Study of Teams Management of Chinese Professional Baseball League (CPBL)：Corporate Identification System (CIS),Home Business,Team Image,Self-Congruity and Team Identification.
碩士 === 國立嘉義大學 === 行銷與觀光管理學系研究所 === 105 === Baseball is the most popular sport in Taiwan.And it’s the only one professional sport league. The purpose of the research is to provide the team in the operation of the reference by knowing the relationship of the Corporate Identification System (CIS), Home...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/rcbjbk |