How to Keep Regular Customers--A Case Study of Alishan Tea Area
碩士 === 南華大學 === 文化創意事業管理學系休閒產業碩士班 === 105 === The purpose of this study is to explore the relationship among consumer motivation, consumer satisfaction, and consumer loyalty with an example of tea consumers in Chiayi Alishan tea area. The study investigated the consumer of Chiayi County Alishan te...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/972n64 |