Study of Product Attribute, Price Perception and Purchase Intention for Handmade Cookies
碩士 === 南華大學 === 文化創意事業管理學系文創行銷碩士班 === 105 === Recently handmade cookies shops are growing due to the dietary habit change also with the help by celebrities in addition the production is easier than other kind of desserts, however, there are quite a few studies related to handmade cookies. This stu...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/70108652784792114867 |