A Study on the Relationships among Types of Generation Y Travel Characteristics, Smart Travel Core Traits and Value Creation
碩士 === 國立高雄餐旅大學 === 觀光研究所 === 105 === In recent years, academic community and practical area have gained their interest in smart travel issues and its value creation. Yet, there is no research on relationships among Generation Y, the majority of future consumer, who raised in technological surroundi...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/54va9j |