A Study on Customer Loyalty Behavior for Family Life Cycle in Insurance Company: The Moderating Effect of Sociability and Sales Capability

碩士 === 國立高雄第一科技大學 === 行銷與流通管理系碩士班 === 105 === In order to not to increase the gap between service quality and customer expectations due to the increasing customer awareness in this market changing environment, it is critical for enterprises to establish their target customers and to enhance custo...

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Bibliographic Details
Main Authors: KAO, CHING-WEI, 高菁蔚
Other Authors: YEH, HSIAO-PING
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/6crj92