The factors affecting consumer behavior of first-run movies

碩士 === 國立高雄師範大學 === 表演藝術碩士學位學程 === 105 === The average number of watching first run movie was more than 4 movies in the group of over 15-year-old population. Watching the first run movie had been the trend to the viewers as one of the leisure activities. The study used survey research to investigate...

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Bibliographic Details
Main Authors: CHEN Y-YIN, 陳逸穎
Other Authors: Li Jau-Rong
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/ue44ht