The study of Factors Influencing Consumers’ Participation in Korean Idol Group Activities.
碩士 === 國立高雄師範大學 === 表演藝術碩士學位學程 === 105 === Abstract Korean Wave was doubted not as popular as 1990s. What caused the recession of the fever? How will the atmosphere affect mentality of worship, and purchase behavior? Could fans insist on supporting their idols? These are the worthy issues to be inv...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/9hsfn8 |