A research of the effecting factors of website browsing and purchasing behavior-A case of mobile phone community website

碩士 === 國立臺北商業大學 === 企業管理系碩士班 === 105 === The purpose of this study is to explore the effecting factors of consumers' browsing and purchasing behavior on the mobile community, and to extend our research content in combination with the literature of service innovation and e-commerce. In the past,...

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Bibliographic Details
Main Authors: Huang,Yen-Hsiang, 黃彥翔
Other Authors: Lee,Ching-Chang
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/sbtuwr