An Empirical Study on the Relationship between R&D Orientation, Marketing Orientation, Innovation Capability and Innovative Performance

碩士 === 國立臺南大學 === 經營與管理學系科技管理碩士在職專班 === 105 === The purpose of this study builds on a core competency perspective to examine the relationships among firm-specific advantages, product innovation capability, and innovative performance. This study proposes that the role of product innovation capability...

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Bibliographic Details
Main Authors: HSU, ZHENG-XIN, 許正新
Other Authors: YUNG-CHANG HSIAO
Format: Others
Language:en_US
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/01887812059811926208