The Study of Dialogic Communication Strategies of Facebook Fan Pages in Taiwan Music Streaming Service Industry: A Big Data Approach

碩士 === 國立臺灣師範大學 === 大眾傳播研究所 === 105 === This thesis tried to examine how three major Taiwan music streaming Services use the Facebook Fan Pages to assist dialogue communication with their fans, and the effects of interactions on the Facebook Fan Pages. Kent & Taylor’s Dialogic Communication Theo...

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Bibliographic Details
Main Authors: Yu, Feng-Wei, 余峰瑋
Other Authors: Wang, Song-In
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/fbgr43