The Effects of Consumers’ Innovativeness, Perceived Risk and Attribute of Innovation to Adoption Intention─A Case of Insurance e-Aggregator
碩士 === 國立臺灣師範大學 === 圖文傳播學系 === 105 === The insurance industry is most affected by financial technology. The "Insurance e-aggregator" to remove the traditional business intermediaries directly to provide consumer insurance products, is the "insurance value chain decomposition" and...
Main Authors: | Chuang, He-Chun, 莊賀竣 |
---|---|
Other Authors: | Liu, li-Hsing |
Format: | Others |
Language: | zh-TW |
Published: |
2017
|
Online Access: | http://ndltd.ncl.edu.tw/handle/s87d9t |
Similar Items
- Perceived Risk and Consumer Adoption of Service Innovations
-
The Effects of Consumer Innovativeness and Attribute of Innovation to Adoption Intention ─ A Case of Polymer Banknote
by: Ding, Yuan-Yang, et al.
Published: (2016) -
The Effect among Perceived Attributes of Innovations, Consumer Innovativeness and Subjective Norm toward Adoption Intention of New Products-Case in Convenient Stores of Taiwan
by: PENG,SHENG-JIA, et al.
Published: (2016) -
A Study of E-reader Adoption: The Roles of Perceived Innovation Attributes as Consumer Switching Costs
by: Yi-Chun Chen, et al.
Published: (2010) -
Social Influence and Perceived Attributes of Innovation on Adopting Intention of ERP Systems and User Satisfaction Based on Extended TAM
by: Chun-Chi Weng, et al.
Published: (2005)