A Study of the Relationship between Referral Reward Programs Involvement and Ego- Identity of Online game players: Illustrated by the Example of League of Legends and World of Warcraft
碩士 === 國立臺灣師範大學 === 運動休閒與餐旅管理研究所 === 105 === The purpose of this study is to discuss different referral reward programs involvement among WoW and LoL player’s characteristics and their ego-identiy. In this study, the researcher applied survey, the online survey in BBS and game websites. A total of 4...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/wm52n8 |