A Research on Social Media Marketing Strategy Of Chinese Pop Star

碩士 === 國立臺灣師範大學 === 流行音樂產業碩士專班 === 105 === In order to improve popstars’ sales performance and establish personal features, they try to approach a wide variety of media and internet platform to propagate their albums. The activity and process for popstars to sell their own products is so called “Art...

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Bibliographic Details
Main Authors: Cheng, Chia-Yu, 鄭家玉
Other Authors: Lee, Ho-Pe
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/59nmv8