Exploring the factors of Pokémon GO stickiness
碩士 === 國立臺中科技大學 === 資訊管理系碩士班 === 105 === With the development of augmented reality (AR) and location-based service (LBS) technology, more and more companies begin to provide AR and LBS-related services and mobile games. Therefore, how to enhance users’ intention to use the services is an important i...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/8gq789 |