The Business Strategy of Fubon

碩士 === 國立臺灣大學 === 商學研究所 === 105 === Fubon is one of the most famous business group in Taiwan, known as its finance business. Cathay Insurance Co., Ltd., the predecessor of Fubon Insurance, is founded in 1961, launching the Fubon Group on its path to prosperity. After Fubon Insurance took over the to...

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Bibliographic Details
Main Authors: Keng-Hung Lin, 林耕弘
Other Authors: 郭瑞祥
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/r8k9fh