Business Model Study for Taiwan Branding CompanyEntering SMB Market in an Efficient Way—Comparing Taiwan Networking Leading Company D-Linkwith Global leading Companies Cisco and Ubiquiti

碩士 === 國立臺灣大學 === 商學組 === 105 === “Branding is the key element to create high added value; whereas the branding development of Taiwan enterprise is also a essential element to uplift the competitiveness of Taiwan industry.“ - Taiwan MoEA (Ministry of Economic Affairs) clearly indicates in his “Brand...

Full description

Bibliographic Details
Main Authors: Hung-Chou Lai, 賴鴻洲
Other Authors: 郭瑞祥
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/d79nk9