A Study of Usage and Donation Intention on Live Broadcast Website – The Case of Twitch
碩士 === 國立臺灣科技大學 === 企業管理系 === 105 === With advances in technology, live broadcast websites have become a new media platform. Compared to other websites like blog or Bulletin Board System, live broadcast possesses this unique feature of immediate interaction with the users. Watching live broadcasti...
Main Authors: | Chia-Yu Yeh, 葉家妤 |
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Other Authors: | Pin Luarn |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/ke9ju8 |
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