Research on the Prediction of Film Box Office Based on Ewom- Exploring the Effect of Film EWOM by Innovation Diffusion Theory and Motivation Theory.
碩士 === 國立臺灣科技大學 === 資訊管理系 === 105 === The development and progress of Internet technology has changed human communication, The virtual communication channel like Social media 、E-news 、 BBS, Gradually become more important than the tradition way due to its ability to spread further, faster and...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2017
|
Online Access: | http://ndltd.ncl.edu.tw/handle/995ybu |