Research on the Prediction of Film Box Office Based on Ewom- Exploring the Effect of Film EWOM by Innovation Diffusion Theory and Motivation Theory.

碩士 === 國立臺灣科技大學 === 資訊管理系 === 105 === The development and progress of Internet technology has changed human communication, The virtual communication channel like Social media 、E-news 、 BBS, Gradually become more important than the tradition way due to its ability to spread further, faster and...

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Bibliographic Details
Main Authors: YU-SHIUAN JHOU, 周宇軒
Other Authors: Hsi-Peng Lu
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/995ybu

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