A Study on Comment Influence Analysis in Social Network - A Case Study of Starbucks Fan page

碩士 === 國立臺灣科技大學 === 資訊管理系 === 105 === With the advent of social media, people can express their opinions on the products or services offered by a company. A company should also make use of his social website to attract potential customers. The most effective marketing strategy is to interact directl...

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Bibliographic Details
Main Authors: TZUNG-HAN HSIEH, 謝宗翰
Other Authors: Yung-ho Leu
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/w2d8cg