The study on Behavioral Intention of Using Mobile Payment – Application of the UTAUT model
碩士 === 國立臺灣科技大學 === 管理學院MBA === 105 === The prevalence of mobile devices triggered M-commerce booming. The potential value also attracted market attention. Mobile payment offer consumers a new type of payment options, which has been widely used in many countries, while in Taiwan it still in the init...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/9b3wr3 |