A Study of Consumers' Cognitive Differences in Experiential Marketing, Customer Satisfaction and Purchase Intention of Farmers' Market - A Case Study of Taipei EXPO Farmers' Market
碩士 === 國立臺灣科技大學 === 管理學院MBA === 105 === Taiwan agriculture from the 1980s after a series of food safety storm, conscienceless food into the market a lot of serious impact on people's health, but also reduce the consumer confidence to the government and the producers. As the income of the people...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/f7c79x |