A Study of Operating Strategy for Construction Industry-The Case of Z Company

碩士 === 國立高雄大學 === 亞太工商管理學系碩士班 === 105 === This study explores operating strategy of the construction industry by using SWOT Analysis and Five Forces Analysis to evaluate the competitiveness of the case of Z Company. The major findings indicate that the Z Company adopts the product strategy successfu...

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Bibliographic Details
Main Authors: ZHENG,YI-CHANG, 鄭鎰錩
Other Authors: LEE,PO-CHIH
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/vy8gab