Factors influencing backers’ contributions in crowdfunding - A perspective on anchoring effects
碩士 === 國立高雄大學 === 資訊管理學系碩士班 === 105 === Crowdfunding allows enterprises or individuals who want to start up their new creative works, developing goods or even promoting a conceptual idea, using the crowdfunding platform to propose a funding project to fund their ventures from the crowd through the I...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/3yr5s7 |