The Service Quality Evaluation of Convenience Store through Applying Kano Model and IPA – A Study of Seven-Eleven Store
碩士 === 國立虎尾科技大學 === 企業管理系經營管理碩士班 === 105 === The subject of this research is to analyze customer satisfaction for consuming in Taoyuan City’s 7-Eleven. We integrated the result of Kano’s Model and Importance-Performance Analysis (IPA) to explore the relation between service quality and customer sati...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/m6euvj |