A Study of The Insured Intention and Perceived Factors for The Different Consumers on Medical Insurance

碩士 === 僑光科技大學 === 財務金融研究所 === 105 === The purpose of this study is to explore insured intention and insured perceived factors for the different consumers on medical insurance. This study used questionnaire to collect 376 valid samples from Taiwan consumers. This paper finds that financial risk, perf...

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Bibliographic Details
Main Authors: Liao Wen Chi, 廖文琪
Other Authors: Huang Chun-Sung
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/2fbpn3