A Study of The Relationship Among Corporate Social Responsibility, Corporate Image, Consumer Identity And Consumer Purchase Intention － Take the "Children Are Us Foundation" As An Example
碩士 === 中國文化大學 === 全球商務碩士學位學程碩士班 === 105 === Corporate social responsibility has become a popular and important issue in today's society. In the past research, mentioned that the implementation of corporate social responsibility did have an impact on the corporate financial performance and impac...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/2c6xgu |