The Relationship Between Customer Relationship Quality , Popularization and Customer Loyalty: Payment of Easy Card

碩士 === 中國文化大學 === 企業實務管理數位碩士在職專班 === 105 === Since Taipei EasyCards went public on September 30, 2002, over 6,201 million EasyCards have been issued. Paying via EasyCards, customers are free from preparing change themselves. The main purpose of the study is to explore the impact of relation-ship qua...

Full description

Bibliographic Details
Main Authors: Kuo,Pei-Chi, 郭佩祺
Other Authors: Wu,Ching-Chang
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/e22k3q