Consumers’ Purchase Intentions of GOGORO –A Theory of Consumption Values

碩士 === 靜宜大學 === 管理碩士在職專班 === 106 === Gogoro's smart two-wheeler, which just launched in the electric motor industry in 2015, has brougt the impact to the market with its unique power-charging technology. It was breaking consumer's impression about the past of electric motors being taken a...

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Bibliographic Details
Main Authors: Lin, Chun-Yuan, 林群淵
Other Authors: Wu, Heng-Hui
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/h42efj