A Research of Consumer’s Repurchase Behavior in Third – Party Payment System Network Platform
碩士 === 世新大學 === 企業管理研究所(含碩專班) === 105 === This study explores the impact of consumer’s repurchase behavior on the Network platform using third-party payment systems based on risk aversion, technology acceptance patterns and relationship marketing. Taking the age group of 18 to 48 as the object of st...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/68833999790842054921 |