The Effect of Commercial Intent Disclosure on the Attitude toward Bloggers
碩士 === 國立臺北科技大學 === 經營管理系碩士班 === 105 === In the light of the development of social media and products, consumers use the E-WOM before they buy goods. E-WOM is getting more and more important, it can influence our purchase decision and business model in the past. Many companies hire bloggers to manip...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/qsz9bc |