Study of the Influence on Advertisements and Spokesperson''s Credibility to Consumers'' Intentions of Moon Cups – the Moderators of Product Properties of Sanitary Supplies

碩士 === 台南應用科技大學 === 國際企業經營系碩士班 === 105 === Sanitary cotton is the main sanitary supply for Taiwanese women, international manufacturers to introduce tampon at 30 years ago, most females are not familiar with the cotton sliver to lay aside the position, unmarried women are excluded use. Only about 1%...

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Bibliographic Details
Main Authors: Wei-Tse Tu, 涂韋澤
Other Authors: 羅淑芳
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/4gsab5