A Marketing Analysis of Hand-made Drinks in Vietnam

碩士 === 國立雲林科技大學 === 企業管理系 === 105 === The purpose of the study was to understand the hand-made drinks market situation in Vietnam. So that the existing operators can strengthen the key of its promotion, and improve consumer’s purchasing intention effectively. Meanwhile, it provides a reference basis...

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Bibliographic Details
Main Authors: HSU,HSUEH-TING, 徐雪婷
Other Authors: LIN,SHANG-PIN
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/474x6a