Servqual combined with Kansei model to evaluate the service quality of e-commerce: a case study of K company
碩士 === 元智大學 === 工業工程與管理學系 === 105 === With the development of e-commerce, online shopping by the majority of consumers, as a new industry, its service to abandon the traditional contact type service, which leads to the final quality of service is hard to guarantee. Customer satisfaction has received...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/40273749620233015088 |