The Relationship between Media Coverage on CSR News and Stock Returns
碩士 === 國立中正大學 === 會計與資訊科技研究所 === 106 === The main purpose of this paper is to examine the relationships between news contents and abnormal stock return by analyzing types of negative news in relation to the scores based on the keyword “fine” counted by a Chinese APP, length and fine dollar of a news...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/v9jp4k |