Integrating Relative Advantage and Technology Acceptance Model in Cross-Border e-Commence Consumption Behavior Research

碩士 === 建國科技大學 === 服務與科技管理研究所 === 106 === In recent years, with the change of consumption patterns and the influence of e-mall, e-mall has become an indispensable and indispensable trend, which greatly affects people's shopping methods. Therefore, this study explores the willingness of enterpris...

Full description

Bibliographic Details
Main Authors: LIN,LI-FEN。, 林麗芬
Other Authors: CHEN,NAI-HUA
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/6v2283