A Cross Level Research of Continuous Watching Intention in Online Iive Streaming

碩士 === 健行科技大學 === 國際企業經營系碩士班 === 106 === In recent years, the emergence of live webcasting has created a new fever in the Internet. Different from the previous social media, the live webcasting can bring a better sense of presence to viewers, namely the interaction in a more real-time sense. Nowaday...

Full description

Bibliographic Details
Main Authors: Shih-Ha Liou, 劉適豪
Other Authors: Tzu-En Lu
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/ghnasp