The Relationship between Streaming Skills and Streaming Benefits: A Cross-Analysis of Product Types and the Gender, Education, and Seniority of Live Streamers
碩士 === 健行科技大學 === 企業管理系碩士班 === 106 === This study investigated the streaming skills of live streamers and their views on theirstreaming benefits. The product types the live streamers interviewed sold werecategorized as makeup and skin care, games, sports and entertainment, and others. The study anal...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/6fxkq7 |