The Impact of Experiential Marketing on Brand Image and Purchase Intentions on Organic Agriculture Products

碩士 === 朝陽科技大學 === 企業管理系高階產業經營碩士在職專班 === 106 === Taiwan's organic agricultural products, due to the production and standardization of the output value and organic agriculture promotion law, have doubled the output value and planting area of organic agricultural products in Taiwan, thus breaking...

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Bibliographic Details
Main Authors: LIU, CHU-CHANG, 劉主章
Other Authors: LIN, YU-TSU
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/88srbn