The Determinants and Effects of Consumer Trust on Mobile Payment Adoption
碩士 === 輔仁大學 === 國際經營管理碩士學位學程 === 106 === The purpose of this study is to examine the antecedents and the effects of consumer trust on consumers’ willingness to adopt mobile payment. We first examine the antecedents of consumer trust in a mobile payment context, i.e. how the characteristics of vendo...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/p8cjza |