The VIVINO's study on the aroma and taste of wine for consumer satisfaction:Exploring the moderator effect of price, brand image, and country's image.

碩士 === 輔仁大學 === 餐旅管理學系碩士班 === 106 === Vivino, an online wine community founded in 2010, has become more and more popular with the rise of online reviews nowadays. With more than 9 million different wine of categories and over 30 million users, Vivino has already become an important indicator on the...

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Bibliographic Details
Main Authors: Hsieh, Pei-Shun, 謝霈賢
Other Authors: Hsu, Ta-Kuang
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/jbf4t6