The Study of Online Auction Service Failure, Service Recovery and Perceived Justice for Past-recovery Satisfaction and Repurchase Intention

碩士 === 龍華科技大學 === 企業管理系碩士班 === 106 === Nowadays the online auction has become one of the important marketing models. Because of customers can’t face to choose products when bidding or pricing purchases. Over the years customers have disputes between buyers and sellers, and disputes have become negat...

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Bibliographic Details
Main Authors: Lee, Han-Chiang, 李漢強
Other Authors: Lee, Wei-Chun
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/can4yv