A Study on the Willingness to Adopt for Innovative Usage Based Motor Insurance

碩士 === 銘傳大學 === 風險管理與保險學系碩士班 === 106 === The thesis focuses on the investigation of willingness to adopt UBI motor insurance. The study explores the factors of willingness to adopt UBI motor insurance including the variables: acceptance of innovation, cognition of innovation attributes and percept...

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Bibliographic Details
Main Authors: TUAN, PEI-CHI, 段沛淇
Other Authors: CHIU, PEI-LING
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/j8v8k6